Boutiqaat is a virtual makeup showroom featuring a hand-curated mix of beauty and fashion products from 700+ international brands, local and exclusive in-house brands, where customers can discover personal recommendations from Middle East’s most loved celebrities and shop their selections on-the-go. It is the go-to place for fashionistas and make-up addicts looking for the perfect fix for all their cosmetics & fashion obsessions! Envisaged in 2015 by a young Kuwaiti entrepreneur, Boutiqaat distinguishes from its peer e-commerce platforms with the incorporation of a social element: it features Gulf and Arab celebrities and social media influencers who recommend products, allowing consumers to shop directly from these influencers’ virtual stores inside Boutiqaat. What started as an e-commerce cosmetics and goods distributer in Kuwait, today, has grown tremendously to not only become the premium destination for the world’s trendiest selection of makeup and beauty products in Middle East, but a popular beauty hub that delivers unrivaled experiences to makeup and fashion lovers. The portal allows you to seamlessly connect with your favorite celebrities, makeup gurus and influencers providing unlimited access to the industry’s latest trends and chic styles, beauty & fashion secrets, expert tips, personal recommendations and much more!
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